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STRIPED GIRAFFE
Innovation & Strategy GmbH
Lenbachplatz 3
80333 Munich
Germany

info@striped-giraffe.com

+49-89-416 126-660

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D2C
Direct-to-Consumer

Higher profit margins are not the only benefit of D2C. You may find that the most valuable asset of your new business model is customer data that you did not have access to before.

Why D2C?

Direct-to-consumer (D2C or DTC) sales are on the rise. By selling products directly to end customers, manufacturers can eliminate intermediaries altogether or create an additional, complementary sales channel.

The main reason B2B companies are turning to D2C is to increase their own margins and thus generate higher profits. More importantly, D2C gives them access to a wealth of customer data they did not have access to before.

Read more about D2C benefits in our blog article “Customer data is a game changer for new D2C players”.

Customer
Data

D2C enables you to get data directly from consumers and gain better insight into their buying behavior, preferences, and attitudes. You can use this to improve customer service, optimize marketing campaigns, or refine your offering, for example.

To capture customer data, you need to equip your portal with the right features and content to encourage as many user interactions as possible. In the end, however, the one who knows how to use the collected data wins. And that, of course, requires appropriate technologies and solutions to handle tasks such as data integration, data quality, data governance or BI and advanced analytics.

Our
Approach

You may feel overwhelmed by the variety of technology options for D2C commerce. The choices range from relatively simple off-the-shelf SaaS solutions that are easy to set up but functionally difficult to customize, to enterprise-level platforms that can be customized almost at will by experienced developers, to bespoke e-commerce systems that are built from scratch to meet all your unique requirements.

There are also various system architectures, including silos, microservices, and hybrid solutions. We work with you to determine which solution is best for your business – for your plans, your system landscape, your strategy, and your resources.

Do not wait any longer. Get in touch and let’s succeed together!

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B2B Commerce

More than just an online shop

To meet the expectations of business customers, B2B platforms should include multiple functionalities and capabilities that cannot be found in online retail stores.

FULL-SERVICE FOR YOUR DIGITAL CHALLENGE

No matter what digital challenge you are facing, we will support you. With various specialists in our team and our network of experts, we find the right solution for every problem.

IT Consulting

Fresh ideas and in-depth know-how for your business

Challenging times demand adequate and flexible solutions. The range is huge. The right solution can be found or developed for every company and every problem.

PROJECT MANAGEMENT

Digital solutions that meet all requirements

Our project managers stand for the optimal fulfillment of the requirements from the areas of business, user, and technology.

Development

We develop innovative solutions

We provide complete development teams on our own responsibility or complement existing teams with our expertise.

User Experience

We create customer experiences that inspire

We focus on the user in order to create a stunning customer experience.
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